Unlock your dream ride

At Upgrade Today Automotive, we believe everyone deserves the opportunity to drive the car they want. Our financing options are designed to make that dream a reality. Let us help you find the perfect financing solution to fit your budget and lifestyle. We proudly serve the Rochester, New York area.

Easy online application

Get pre-approved for your auto loan from the comfort of your home! Our secure online application process is quick, easy, and confidential. Click the button below to start your application today. It's the first step towards driving away in your new vehicle.

We work with all credit types

Don't let past credit challenges hold you back! At Upgrade Today Automotive, we have strong relationships with a variety of lenders, allowing us to offer financing options for all credit situations. Whether you have excellent credit, bad credit, or no credit, we're here to help. Let us find a solution that works for you. Contact us at [[phonenumber]] or visit our dealership in Rochester, NY.

Your financing questions answered

Have questions about financing your next vehicle? Our friendly and knowledgeable finance team is here to provide you with personalized assistance. We can help you understand your options, explain the loan process, and answer any questions you may have. Visit our FAQ section below or give us a call at [[phonenumber]].